Forschung für die Wirtschaft 2012 (English shop)

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The second research volume published by NORDAKADEMIE University of Applied Sciences brings together 23 scientific contributions from 36 authors across business administration, computer science, engineering, economics and law, and higher education. The publication emphasizes practice-oriented research addressing international sales management, management control, corporate financing, strategic product development, and workplace learning. Further contributions investigate automated financial auditing, process mining, enterprise resource planning systems, and mobile authentication technologies. Engineering research focuses on process organization, real-time simulation of technical systems, and robot control. Economic and legal studies examine financial crises, changing societal values, economic policymaking, and business succession. Additional research explores higher education quality assessment, competency diagnostics, employer branding, and blended learning. The volume combines interdisciplinary scientific perspectives with practical applications in business, technology, organizational development, and higher education.