Jahresband 2009 (Volume 21) (English shop)

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The “Jahresband 2009” of the series “Mönchengladbacher Schriften zur wirtschaftswissenschaftlichen Praxis” brings together scientific contributions addressing contemporary challenges in business administration, economics, and regional economic development. The volume focuses on innovative management strategies, consumer behavior, mobility trends, and economic policy. Individual studies examine the role of quality management in corporate innovation strategies, consumer confusion among adolescents, and purchasing motivations associated with luxury brands. Further contributions investigate passenger car ownership forecasts, considering demographic developments and behavioral factors influencing future vehicle demand. The European Union Emissions Trading Scheme and its economic implications are also analyzed, alongside the regional economic effects of football stadiums. Particular attention is devoted to cross-border networking and cluster development as instruments for strengthening regional competitiveness and technological cooperation. The volume additionally explores strategic corporate management through the integration of Balanced Scorecard approaches, benchmarking, early warning systems, and value-based management concepts. Combining theoretical perspectives, empirical research, and practical applications, the collection provides insights into economic decision-making and sustainable organizational development.