Der Einfluss sozialer Orientierungsreize auf das Fahrverhalten in Gefahrensituationen (English shop)

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In road traffic, various objects can influence the interpretation of a traffic situation. For example, a warning sign can activate a concept relevant to the development of the situation and thus improve the driver’s response to subsequent stimuli. But to what extent do drivers also orient their driving behaviour towards other road users? This driving simulation and eye-movement study therefore focuses on the question of whether socially determined objects in the current traffic environment (e.g. a pedestrian) have an influence on driving behaviour, and how strong this behavioural influence is compared with static or artificial traffic elements (e.g. a sign).

In two different driving simulations it was demonstrated that the presentation of socially determined, moving cues or orientation stimuli has a stronger effect on driving and gaze behaviour in critical traffic scenes than is the case for static traffic objects. This can be explained by the fact that both the human visual control system and human behavioural preferences are based on specific selection mechanisms that are oriented more towards natural or original stimuli than towards technological, modern ones.